Blog

Insights and tips for the review community

Business

Marketing and SEO: 2 in 1 with Wiremo widget

Commercial SEO is one of the most competitive areas in digital marketing. If you are promoting an online store, in order to beat the competition, you will have to work on a number of factors.

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Business

Wiremo platform for working with negative reviews on the website

It's not too bad if customers periodically scold the company. The problem arises at the moment when employees or owners of companies react to criticism incorrectly or leave it unattended.

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Business

Protection against unscrupulous competitors

The transition of business to the Internet did not prevent unfair competition. On the contrary, many companies have new tools to influence consumer opinion and remove competitors. This trend is observed in the field of eCommerce, where every day hundreds of people leave their reviews about sites and products and help other users to form their own opinion.

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Business

How ratings and reviews affect conversion rates in eCommerce

The ability to quickly share your opinion with others and even with strangers on the Internet has drastically changed our lives, especially the lives of people involved in eCommerce. Read more →

Business

Reviews on the websites: can you trust them? Safety and honesty of Wiremo reviews

Customer reviews and feedback are a powerful marketing tool. Social proof plays an important role in shaping customers’ trust towards the brand. The more people note a high reputation of a company or brand, the more it attracts new customers. Read more →

Business

How photos in reviews affect purchase decision

Your customers have great power because they can manage not only the rating of the product but also your company. Thus, if you give your client the opportunity to leave feedback with photos, it will receive a positive response and increase the credibility of your site. Read more →

Business

Why choose reputation marketing instead of reputation management

Reputation management is often associated with crisis management. A lot of business owners think reputation management is something they do when a problem already occurred. This definition of reputation management does not produce the highest level of reputation.  In fact, reputation management providers often instill fear into business owners just to come in as saviors to salvage the situation they caused. Read more →

Business

5 powerful strategies to improve your reputation marketing today

Your reputation is one of the most important assets for your business. Without it, your business could become faceless and your customers may turn elsewhere. For long, businesses have focused on managing their reputation rather than marketing it. However, reputation marketing has become a buzzword today because of the relevance it holds for businesses. Read more →

Business

Are anonymous reviews Good or Bad?

Since the majority of customers rely on customer reviews to make a buying decision, businesses rely so much on customer reviews to attract potential customers and for their marketing campaign. However, a customer review will only serve its purposes if it carries the required credibility. Read more →

Business

React to Negative Reviews in Squarespace

It is no longer news that online reviews carry great potency to attract customers to your page. Sadly, it can equally dissuade customers from your page and from purchasing your product. Studies show that up to 88% of customers trust online reviews as much as they trust recommendations from their best friends. Read more →