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Insights and tips for the review community

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Business

The Best Time to Post on Instagram in 2021 (Complete Guide)

Instagram is a great place to market your business and boost your visual identity among dozens of prospects. It also helps you generate plenty of leads that can convert visitors into active customers for your business.

But the truth is, establishing a strong authority and growing a loyal following on Instagram, require time consciousness.

That is why, you must identify the best time to share your content. This refers to the time you can reach a larger audience, get many likes, comments and shares to boost the engagement of your posts.

So, when is the best time to post on Instagram?

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Business

YouTube Studio: Complete Guide To Manage Videos In 2021

Your business has a YouTube channel – but is it generating decent results? Are you satisfied with the number of subscribers and the rate of engagement on your YouTube channel?.  You want dozens of likes to your videos, tons of positive comments, and even more shares. Well, the new YouTube Studio (an upgrade from the old version – YouTube creator studio) will allow you to get the results you're looking for.

That’s because the studio shows critical information and solid features that offer excellent video management. It reveals the weak points in your YouTube channel, and therefore, you can improve your channel for more tangible results.

Here's a deeper dive into everything you need to know about YouTube studio.

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Business

How to Start Selling On Shopify in 2021 [Complete Guide]

The changing market trends have driven most entrepreneurs into E-commerce. Luckily, different online marketplaces are making it easier for these entrepreneurs to start and run online stores.

One of these many platforms is Shopify that makes it easier for you to set up a store and run it successfully. What’s more about Selling on Shopify, is that it offers you a great variety of possibilities. On this platform, you’ll not only sell products but also services.

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Business

15 Best Online Shopping Bots For Your eCommerce Website

As you steadily grow your eCommerce, offering the best shopping experience on your online store becomes more important than ever before. Interestingly is that you can achieve the result by using a shopping bot on your eCommerce website. The thing is shopping bots are introducing conversational commerce that makes online shopping more human.

This is because potential customers are highly impatient such that the slightest flaw in their shopping experience pushes them away. They end up seeking solutions elsewhere.

Also, the expectations for excellent and consistent customer service are high. Therefore, you must develop solid audience-retention techniques to ensure you engage prospects throughout their buying journey.

The bots can improve your brand voice and even enhance the communication between your company and your audience. However, not all shopping bots can get you the results you desire.

That’s why you should pick the best bots available in the industry. Our article today will look at the best online shopping bots to use in your eCommerce website.

But first, we’ll have an in-depth look at what a shopping bot is.

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Business

Best Hacks & Tricks To Increase Instagram Engagement

Marketers do not just rely on the number of followers in their lists to measure their growth. This means, having 1.3 million followers may be nothing if your content does not have any engagement.

Growth in your accounts and also in sales and revenue comes when those followers are actively interested in your content. It shows that your products or services are making an impact.

This impact is seen when your posts generate likes, shares, comments, etc. Having a high Instagram engagement rate also offers more benefits such as lowered ad cost.

Let's look now at the best tricks to increase the engagement.

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Business

25 Best WooCommerce Themes To Build Online Store In 2021

In order to build a fully functional online store, you need of course to choose the best theme. Surely, one of the most popular creators of such themes is the WooCommerce platform.

As a powerful builder, WooCommerce seek to give you the most fantastic themes to create your online store. These themes come also packed with features that simplify the process.

However, you might be spoilt for choice with the many types of themes available. Bearing that in mind, it’s good to have a checklist of what you’re looking for in a theme. After that, you can compare and contrast the offers and go for the best.

Fortunately, there are free and premium versions to help with this. Moreover, testing these themes before settling for one will save you time and resources. In this review, we’ll go through the 25 best WooCommerce themes you can use to build your site in 2021. Read more →

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Business

eCommerce Customer Retention Tips: Grow Your Business by Selling to Repeat Customers

You’ve definitely heard it before: it’s much cheaper to sell to an existing customer than to acquire a new one. To be precise, it’s five times more expensive to acquire a new customer than to sell to an existing one. If you don’t have an eCommerce customer retention strategy in place yet, we’ve got you covered.

Read on to find out why you should start focusing on customer retention and how to do it.

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Business

7 Mistakes to Avoid When You Collect And Use Reviews

Reviews can help you generate more sales, more buzz around your brand, customer loyalty, and more. 87% of shoppers read them before hitting the “Buy” button, so saying that reviews matter would be an understatement. If you want to leverage all the benefits they bring to the table, it’s crucial that you pay extra attention to how you collect and use reviews.

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Business

How Much Do Instagram Ads Cost: Complete Overview 2021

Instagram Ads work the same way as Facebook Ads, however, their advertising cost is different. When compared to Facebook, which is older and has more placements and data, Instagram Ads Cost more but that’s only in some cases.

With over 1 billion active monthly users, Instagram ads offer you a great opportunity to get more leads and grow your business. They help you connect with an audience that’s interested in your products or services.

Now, the main question is how much do Instagram Ads Cost? To better answer this question, we’ll need to understand how Instagram ads work and what are the factors that influence the advertising costs on Instagram.

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Business

Email Automation Beginner's Guide [20 Best Tools to Try]

Marketing has evolved over the years taking different forms such as social media, SEO, email marketing and others.

Each of these methods has proven to be a gold mine for most entrepreneurs and marketers who continue to adopt different tools in their email marketing strategy.

One of the reasons for the growth of email marketing is its timely and hyper-relevant Email automation. This helps generate more reads, clicks, traffic and generates revenue for a business.

Let’s look at what email automation is, its benefits, tools, and ways to make it more effective. Read more →

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