Free Google SERP Position Checker | UULE Generator


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Geolocation Spoofing for Google & Maps (Chrome Extension)

Change your browser's geolocation to see real Google Search and Google Maps results from any city—no VPN required. Track local SEO rankings, test Maps listings, and analyze competitors with precise, location-based data.

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Frequently Asked Questions


Q: What is a SERP position checker and how does this tool work?

A: This tool builds a Google search URL with your keyword, language, country, and a UULE parameter to simulate results from a chosen location.

Q: Does location affect Google search results?

A: Yes, location has a significant impact. Local rankings can vary by just moving a few feet because Google’s local algorithm prioritizes proximity. As you move, your distance to nearby businesses shifts, so the results adjust.

Q: What is a UULE?

A: UULE is a parameter Google uses to specify geographic targeting. Originally for Google Ads, it also sets the geographic search location in organic and local results.

Q: How can I check search results from a different location?

A: Use this tool to generate a UULE for your chosen place and open the link to see results as if you were there. Simply adding a city name to a query isn’t enough—UULE makes Google treat your search as coming from that location.

Q: Why do results change between checks?

A: Results fluctuate constantly due to location, time, device, personalization, and ongoing algorithm updates. This is expected behavior.

Q: I compared this tool to my rank tracker and they differ. Is my rank tracker wrong?

A: No. Conditions rarely match exactly (IP, device, browser, history, timing). Your rank tracker’s snapshot is accurate for when it checked.

Q: How can I change my search location on Google?

A: Use the UULE parameter generated by this tool. You can also emulate location via browser dev tools, but this is slower and requires resets.

Q: Is this SERP checker free?

A: Yes. It’s free to use without signup; usage is limited only by Google’s own constraints.

Q: How do I check my keyword’s position on Google?

A: Enter your keyword, select a location and language, generate the link, then scan the results to find your site’s ranking.

Q: Can I check results for the UK or other countries?

A: Yes. Pick the desired location; the tool sets Google’s country (gl) and language (hl) accordingly.

Q: Can I check multiple keywords at once?

A: Not currently. Run one keyword at a time.

Q: Can I see up to 100 results per page?

A: Google supports up to 100 results per page. After opening the generated link, append &num=100 to the URL if needed.

Q: Is this a SERP snippet/preview simulator?

A: No. It simulates full search results by location, not title/description previews.

Q: Do you have a Chrome extension?

A: Yes. Try our Geolocation Spoofing extension to change your browser’s geolocation and see real Google Search and Maps results from any city.

Q: Can I decode or verify a UULE value?

A: UULE is a prefixed Base64 string of the location. You can strip the prefix and Base64‑decode to inspect it, but decoding isn’t required to use the tool.