Reputation management is often associated with crisis management. A lot of business owners think reputation management is something they do when a problem already occurred. This definition of reputation management does not produce the highest level of reputation. In fact, reputation management providers often instill fear into business owners just to come in as saviors to salvage the situation they caused. Read more →
Your reputation is one of the most important assets for your business. Without it, your business could become faceless and your customers may turn elsewhere. For long, businesses have focused on managing their reputation rather than marketing it. However, reputation marketing has become a buzzword today because of the relevance it holds for businesses. Read more →
Since the majority of customers rely on customer reviews to make a buying decision, businesses rely so much on customer reviews to attract potential customers and for their marketing campaign. However, a customer review will only serve its purposes if it carries the required credibility. Read more →
It is no longer news that online reviews carry great potency to attract customers to your page. Sadly, it can equally dissuade customers from your page and from purchasing your product. Studies show that up to 88% of customers trust online reviews as much as they trust recommendations from their best friends. Read more →
Search engine optimization is very important to businesses that want to rank high in the search engine, and Squarespace users are a huge part of them. With the advance in technology and artificial intelligence, Google has ramped up its search algorithm, making it more robust, less predictable and more reliable. This has even made SEO more serious and businesses need to relearn their SEO practices to stay relevant in the intensely competitive online market. Read more →
Potential and new customers want to know what other customers are saying about a product or brand before putting in their money to purchase the product or service. This is why customer reviews are so important in online business today. One way to reassure your customers that they are in the right place is by letting them know what other customers are saying about your product or service, this is where Squarespace reviews carousel comes in. Read more →
The importance of customer reviews to businesses cannot be overemphasized. Having realized the immense relevance of customer reviews, businesses seek ways to make the most of reviews from their customers in order to boost their services. Read more →
Sometimes, humans err and so do businesses. Businesses are managed by humans and human legs can come in the way of the services. You don’t have to bite yourself so hard if you make mistakes but that does not take away the fact that some mistakes could be very costly, especially when they result in negative reviews.
Negative reviews could be scary and no business wants that. But as a business, you cannot always expect a whitewash positive review. In fact, a whitewash positive review score could indicate that the reviews are fakes. Read more →
Several authors stress the importance of customer reviews and in some cases, it seems as if the power and reach of customer reviews are overrated, but it is not. Customer reviews are so important that they now determine business reputation and image. The interesting thing is that you can steer the course of your business image and ensure that it favors you. Read more →
The internet transformed twentieth-century business in a remarkable way. Most businesses went online following the internet revolution. Social media, a consequence of the internet, is the boom of the 21-st century. Read more →
