Adrian Crismaru
Adrian Crismaru

Adrian Crismaru is the founder and CEO of Wiremo, a company that builds tools for Local SEO professionals and small businesses. With over 15 years of experience in SaaS and digital marketing, Adrian has founded and sold multiple successful projects, including HideIPVPN, CactusVPN, and Wiremo.

He specializes in Google Business Profile optimization and local ranking strategies that help physical businesses get more visibility, traffic, and reviews. Adrian is also the creator of GTrack, a Google Maps Rank Tracker used by agencies and business owners to monitor and improve their local search positions.

Through Wiremo’s products and his own research, Adrian focuses on simplifying Local SEO, automating Google review management, and helping businesses build trust online.

Expertise: Local SEO, Google Business Profile Optimization, Review Management, SaaS Development, and Marketing Automation.

How To Optimize Google Business Profile For Maps Rankings (2025)

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Google Business Profile keyword ranking map for organic bakery

How do you use services in Google Business Profile to win new Maps keywords?

Real‑world Google business profile example, which I manage for my wife: Dulce Vegan Tenerife


Why Services Matter for Local Businesses

If customers can’t find the exact service they need in Google Maps, they’ll choose a competitor who shows it, no matter how great your reviews are.
This guide walks you through how to add services to Google Business Profile (formerly Google My Business) in a way that boosts keyword reach without breaking Google’s rules.

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Email Automation Beginner's Guide [20 Best Tools to Try]

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Marketing strategy workspace illustrating Email Automation concepts with planning tools and organization materials

Marketing has evolved over the years taking different forms such as social media, SEO, email marketing and others.

Each of these methods has proven to be a gold mine for most entrepreneurs and marketers who continue to adopt different tools in their email marketing strategy.

One of the reasons for the growth of email marketing is its timely and hyper-relevant Email automation. This helps generate more reads, clicks, traffic and generates revenue for a business.

Let’s look at what email automation is, its benefits, tools, and ways to make it more effective.

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Top 30 Premium Squarespace Templates

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Modern workspace with an iMac displaying “DO MORE.” on screen, representing premium Squarespace templates for professional website design

Your Squarespace subscription comes with various free templates, but what is the hype about buying a premium Squarespace template?

Well, here is the thing: although the available Squarespace templates are good, they are very comprehensive and do not give you much choice to play around with.

If you want a customized template that fits according to your business personality, then the best option is to avail a Squarespace custom template. This will have your website streaming with clients and growing your business.

Squarespace website templates are a great purchase for entrepreneurs, online business owners, freelancers, or creative designers who need to attract customers to their websites. And templates are a great way to make your website appear professional without the need for a web designer and all the hassle.

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Squarespace For eCommerce Pros And Cons [Review]

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Workspace setup with laptop, planner, and coffee illustrating Squarespace For eCommerce and how users build online stores efficiently

Squarespace is one of the most innovative solutions for e-commerce design. With its sleek templates and professional editing tools, Squarespace is a great online store builder.

Squarespace for eCommerce provides users with a professional-level design interface that elevates your e-commerce site and makes it stand out.

If you are not sure how to start building a Squarespace website, this guide will provide you with a complete Squarespace eCommerce review. We discuss the pros and cons of this website builder to help you decide is Squarespace worth it?

Let’s begin.

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The Best Time to Post on Instagram (Complete Guide)

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Hand holding a small white alarm clock, representing the Best Time to Post on Instagram for higher reach and engagement

Instagram is a great place to market your business and boost your visual identity among dozens of prospects. It also helps you generate plenty of leads that can convert visitors into active customers for your business.

But the truth is, establishing a strong authority and growing a loyal following on Instagram, require time consciousness.

That is why, you must identify the best time to share your content. This refers to the time you can reach a larger audience, get many likes, comments and shares to boost the engagement of your posts.

So, when is the best time to post on Instagram?

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Squarespace Website Examples [Top 15 To Get Inspired]

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Person working on a laptop while editing a website layout, representing Squarespace website examples and design inspiration.

If you are planning on creating a new Squarespace blog or are stuck in a design rut, here are some examples you can use as a source of inspiration.

In addition, with Squarespace, you can create beautiful websites and efficiently run your blog. Furthermore, to give you a headstart on creating your website, here’s our list of Squarespace website examples that will inspire you to develop aesthetically-pleasing designs for your audience.

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How to Respond to Positive And Negative Reviews

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Computer screen showing a large review badge, representing how businesses should Respond to Positive and Negative Reviews

If you’re a regular on the Wiremo blog, then you already know that online reviews are the bread and butter of the eCommerce industry. With 85% of customers trusting them as much as they trust personal recommendations from friends and family, online reviews can boost your sales more than any other marketing tactic.

But collecting reviews is only the first step of the mix. You also have to respond to online reviews and then use them in your marketing in an effective manner.

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YouTube Studio: Complete Guide To Manage Videos

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3D YouTube play button icon on a dark background representing youtube studio features and tools

Your business has a YouTube channel – but is it generating decent results? Are you satisfied with the number of subscribers and the rate of engagement on your YouTube channel?.  You want dozens of likes to your videos, tons of positive comments, and even more shares. Well, the new YouTube Studio (an upgrade from the old version – YouTube creator studio) will allow you to get the results you're looking for.

That’s because the studio shows critical information and solid features that offer excellent video management. It reveals the weak points in your YouTube channel, and therefore, you can improve your channel for more tangible results.

Here's a deeper dive into everything you need to know about YouTube studio.

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Why Squarespace Native Product Review is a Bad Idea

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Why Squarespace Native Product Review is a Bad Idea for businesses needing better review features and SEO control
Quick Insight: Squarespace native product review widget seems convenient at first, but for growing businesses, it introduces serious limitations, from SEO loss to lack of control, restricted features, and an inability to scale your review strategy. This article explains the risks, the hidden costs, and why relying on native tools may hurt your long-term success.

The Squarespace product review widget offers merchants a simple way for customers to leave product and site reviews directly on the website. While convenient for beginners, it carries significant drawbacks that can limit your ability to grow, optimize conversions, improve SEO, and build real trust in your brand.

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10 Great Shopify Appointment Booking App List

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Shopify Appointment Booking App, Easy Scheduling for Clients

Are you a Shopify store owner looking to streamline your business operations and make it easier for customers to book appointments? Look no further! We've compiled a list of the 10 best appointment booking apps for your Shopify website. From scheduling meetings with clients to managing staff availability, these apps will help you stay organized while providing a seamless experience for your customers. So sit back, relax, and let us guide you through the top Shopify appointment booking apps available today!

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