With 39 million buyers in its network, Etsy app is one of the largest art marketplaces nowadays.
However, for any seller, using Etsy it is not easy if you do not have the right gear with you. That’s because you are facing over 2.1 million active competitors. As such, you will need all the help you can get, to make your art visible to your potential buyers.
The good news is that there are various marketing tools specially designed to help you make major sales with the Etsy App.
Finding the right tool for you among the hundreds of available tools can be a hustle, which is why, we have compiled a list of the top 10 best seller apps to run your Etsy shop.
Overview of Etsy Marketplace
Etsy is an online marketplace where sellers and buyers of high-quality art items meet. Statistics show that Etsy has about 2.1 million sellers and a little over 3.9 billion buyers. And this makes it one of the biggest marketplaces in the world today.
Etsy takes its merchants a mile further and gives them the support they need to flourish in their businesses. So whether you are an inside creator, craftsman, craftsperson, or even a gems producer, Esty has got your back.
How to sell on Etsy App
Before you sell on Etsy App, there are several things you should consider.
#1.Choosing your product
You must identify the product you want to sell. That can be a single item or several masterpieces that you are sure will be profitable.
The key however is not to have hundreds of products, rather you should have the right items that will attract maximum returns.
Take some time and survey the Etsy site, to see what different sellers are selling. Also, look into the rules and regulations of selling on Etsy and check what you can and can’t sell.
#2. Make high-quality products
As with any other marketplace, customers usually seek the best deal for quality products. They need an item that won't warrant repair after a few weeks.
As such, as the seller, you need to use authentic materials to make your products. Also, be sure to use high-quality materials.
Ensure your products have the best quality rather than your competitors. To give the best deals, look at your competitors on Etsy. What prices do they set for their products? Try to understand the products that attract customers and those that are less in demand.
#3.Check that your Vintage product ought to be an authentic Vintage
As stated, there are rules and regulations for selling on the Etsy seller app, these rules also apply to the kind of vintage you sell.
One of these rules is that the vintage items must not be less than 20 years old. As such, you cannot simply pick something from a souvenir shop and sell it on Etsy and hope that someone will buy it.
Vintage collections, such as books, ornaments, home extras, or fine china should be new or second-hand without any stains.
If you choose to sell clothes, ensure they are maintained in their original packaging as this helps attract more collectors.
#4.Be ready to feed the demand
When selling on Etsy, items are sold on a first-come-first-served basis. However, you should be in a position to deliver orders when clients demand similar items.
Create an inventory, for which you will be delivering your products and this includes the timeline. You should also inform your clients in advance if their orders will take longer to be delivered.
Buyers expect that their orders are processed at a set timeline after they make their payment. As such, delays result in bad notoriety for the sellers. To avoid this, establish your delivery system to ensure your prospective buyers know what to expect.
#5.Personalize your buyer’s audience
Depending on the product you’re selling, you need to target the right audience. Plus, this will make your advertising easier. If you are focusing on home items and décor, your targeting could focus on people in the 20-35 age brackets.
The key, in this case, is to establish a store that focuses on a specific audience. Again, this will help you set your shop’s image.
#6. Pick the right store name
One of the ways you can drive the right and potential buyers into your store is to have a name that clearly describes what you are selling. This also goes hand in hand with your shop’s image. Therefore, the name should mirror the images and vice versa.
If you do not have an ideal name in mind, you can surf the internet for possible names. After that, check the different merchants on Etsy and their names, then make sure that the name you have chosen is unique and is not used in the marketplace.
#7.Develop a selling-capable seller’s profile
Since you are just starting it, your potential buyers do not have an idea of who you are. Therefore, you need to give them a clear and straightforward image of who you are and what you are selling.
Just like you would do in a social media platform, include a professional photograph. Also, write a few lines or a story about your journey with the product you are selling on Etsy App.
If you’re selling handmade items, talk of how you first started till now. Your profile is like a doorway for your potential clients; it can invite them in or close them out.
#8. Make policies and stick to them
To build a trustworthy relationship with your clients, you need to have clearly defined policies. These will govern how you run your store thus help you build your store's culture. These policies could range anything from payments, deliveries, and how you converse with your buyers.
Some of the policies you can have in place include: sending a thank you note to your customers for their continued support and sending a welcome note to first-time buyers among others.
These policies or rules should be clear between you and your customers, they help in building a solid buyer-seller relation, build trust and secure your business.
#9.Tally up the expense
Lastly, you need to know the numbers. First off, starting an Etsy shop is free. However, you are charged for listing your items, executing your business, and preparing. You pay a fee of $0.20 when you list your items for four months or in other cases until the item sells.
Once it's sold, you are charged 3.5% over the selling price. This means, if your item sells at $12, you’ll be charged $4.2 plus the delivery.
In case you collect your cash on Etsy payments, you are charged $0.25 for setting up each deal plus 3% of your cost.
Using Etsy Apps to Run Your Store
With the Sell on Etsy App available for Android and Apple iOS devices, you do not have to be in an 'office' to run and manage the store. You can do it from anywhere and all you need is an internet connection.
The Sell on Etsy works more like a shop manager page featuring:
- Dashboard;
- Open Orders and Completed Order pages;
- Listing-type page;
- Convos.
The more buttons you click, the more features you’ll get. For instance, when you click on Account in the Etsy App, you get: open profile setting options; access additional Etsy accounts; Sign out options.
You can also use third-party apps to run your store. These apps are categorized for different devices including Android, iOS, desktops, etc..
10 Best Apps To Run Your Online Store On Etsy
ReferralCandy
An online store can grow through different ways, one of them is direct referrals. This is when a customer refer their friend or family to your store. As a marketer, you need to be able to utilize this feature to increase your leads and sales.
With ReferralCandy, you can automatically track your customer’s referrals and reward them for each successful referral.
The reward can be in the form of a discount, gift, or cash vulture, it will motivate them to refer someone else each time to get a discount.
Pricing: It starts with a 30-days free trial then a premium plan of $49 per month plus a small commission fee.
Outfy
Marketing took different forms over the years. One of these methods that has proven to be profitable when fully utilized is Social media marketing. This is because social platform help increase your visibility to a large audience of potential buyers, more traffic, and leads for your store.
With a tool like Outfy, you can promote your Etsy listing in just a few clicks and automate your social media posts. That's great if you plan to use social media platforms like Instagram for your business.
You can also build promotion templates, review and adjust your posting schedule, and create a hashtags list for your posts. Conveniently connect up to 9 social platforms such as Facebook, Instagram, Pinterest, Twitter, and Tumblr to your Etsy seller app.
With the automation, you use the Product Autopilot/Auto Posting feature. It lets you automate your tasks such as collage automation of products, product promotion, and GIF automation.
Pricing: The starter pack is free for the first 30 posts than a paid plan of 2.5 cents per post.
LeadDyno
This tool helps you to improve your affiliate marketing. When you get a recommendation from a friend, customer, or someone you trust, this tool can turn your store around. Affiliate marketing has proven to be more effective than the use of marketing campaigns.
LeadDyno allows you to customize your sign-up page and share it with your potential affiliates. Then as affiliates register with your sign-up page, they are added to an automated email list form. The email provides the needed information on how to share information about your store.
Once there is a successful referral, they are paid their commissions through Paypal or Dwolla whichever may be more convenient.
Pricing: LeadDyno has a 30-days free trial then a paid subscription of $49 per month.
Marmalead
Currently, many marketers are working with SEO to grow their sites. This is because, when used correctly, SEO can scale any online store. However, to get the SEO tactics right, you need a tool like Marmalead. This will make you a SEO star.
This tool helps you carry out your keyword research and identify the keywords that drive more traffic. Also, you can then use them in your listing and tags.
You can also check the keyword engagement and search volume and analyze the market-based pricing and the timeline of shipping products to buyers.
Pricing: There’s an Entrepreneurs plan at $19 per month.
Mad Mimi
Mad Mimi is a tool that helps you to create and send out emails easily. Once integrated with the Etsy seller app, you can use the drag and drop feature on your product images and description in your emails then send them to your email list.
The apps also negate some metrics on each email campaign such as the opens, clicks, and total engagement. This helps you to improve your next email to get a higher engagement.
Pricing: There’s a basic plan st $10 per month charged according to the size of your email list.
Etsy On Sale
With Etsy On Sale, you can schedule your sales campaigns. Plus it allows you to manage multiple Etsy shops all from one account easily and conveniently.
With just a few steps, this tool lets you market all or some of your items, schedule any future sales events, and promote them on the Etsy On Sale site. This then helps you drive more traffic to your shop.
You will like the tag feature with which you can edit all your listings with a single click and automate your photo backup and restoration.
Pricing: Uses a pay-as-you-go credit system. It charges 4 credits per the event of one sale and you can purchase the credits from as little as 25 cents each.
Printful
If you have an Etsy Store, you need a tool that takes some load off your shoulder and lets you focus on other marketing areas. With Printful, you can automate your store and focus on designing and marketing it.
Simply connect your Etsy store to Printful and you can easily add those prints on dresses, t-shirts, pillows, mugs, hoodies, and any other product you have.
After each sale, Printful takes the task of preparing and shipping the item to the buyer under your brand.
Pricing: A combo of Printful and Etsy integration is Free to use.
Vela
Vela is one of the tools designed to help you get things done fast and conveniently. This tool lets you edit thousands of your items listings with just a few clicks.
This makes it easier for you to set up and make a sale, optimize product photos, add tags, and create variation profiles when needed.
This app also makes it possible for you to easily run and manage more than one shop on Etsy and other channels like Shopify.
Pricing: Vela is a free tool.
TaxJar
Since you are running a business, you will need to work out your taxes. Even then, we recommend you consult a tax specialist to help you with settling your taxes. If you are not sure where you can find a tax specialist, then you’re in luck. That’s because TaxJar will come in handy.
TaxJar is an app that does all the tax work for you. It track all of your sales and informs you what taxes you need to pay and when to pay them.
Incorporating it is easy as TaxJar syncs with your Sell on Etsy app account and extracts the information needed to calculate your taxes.
You will also enjoy using this app as it reconciles errors in your pricing to ensure you get the right amount from all your sales.
Pricing: Its charges start with a 30-days free trial then a subscription plan of $19 per month.
Seller Tools
If you are looking for that app that meets all your seller needs, then Seller tools may be what you need. Seller Tools takes you beyond your marketing by offering exclusive features.
If marketing with this tool, you can do your niche research and carry out your market-based pricing research.
In the case of Search Engine Optimization, this app lets you carry out keyword research, automated renewals among others.
You can also conduct your promotional activities with the app through social media, sales events and coupons.
You will enjoy exploring other features such as a sales map generator and shop backup. These features allow you to run your shop smoothly as you deliver one of Etsy’s best-selling products.
Pricing: Some features are free, while the paid subscription is $9.95 per month charged according to the features you choose.
Why You Need The Right Tools When Selling On Etsy
As you venture into selling on Etsy, ensure you have the right tools with you. There are different apps such as ReferralCandy that offer different features to make your marketing even more blissful.
Before you start selling on the Etsy App, ensure you have everything right, such as your store name, high-quality products, and the right targeting.
